Retention intelligence

See churn forming.
Act weeks before the email.

Every email, call, and ticket is a signal. RetainLayer watches them across your whole book and lights up the accounts pulling away, with the reason, the dollars, and the next move.

Free on demo data · connect your tools when you're ready

Churn language Promise broken 7-week silence No clear owner Sentiment dip Renewal at risk

your book, by health, watched in real time

The problem

By the time they email to cancel, you already lost them.

The decision was made weeks earlier — in a thread no leader was reading. A promise that slipped. A question that sat for three weeks. A reply that got colder. None of it hit a dashboard, so nobody stepped in. Then the cancellation lands, and it reads as a surprise.

It hides in plain sight

The signals sit in inboxes and tickets your leadership never opens.

It moves slowly, then all at once

Weeks of small slips, then a one-line email that is already final.

It costs more than the month

A churned retainer is months of revenue gone, plus the cost to win a replacement.

Real time

every account, always scored

Unified

email · tickets · calls

Cited

every flag links to its source

Weeks early

risk surfaced before renewal

From signal to save

It does not just watch. It routes the save.

Signal detected

"Reviewing expenses" on a call. Two promises overdue.

Risk scored

Health drops to at-risk. $48k MRR flagged with the timeline.

Owner alerted

The right person gets the brief and the next move, today.

Create a free account

Free on demo data · read-only when you connect

The product

No new busywork. Here's what your team opens on Monday.

Connect your tools and RetainLayer fills these screens for you. The whole client base, at a glance.

app.retainlayer.com / inbox

Risk inbox

7 need attention
Critical

Vireo Studio

Broken commitment · churn language

$4.3k
At risk

Northwind Group

No contact in 18 days

$9.1k
At risk

Cedar & Co

Two promises overdue

$6.0k
Watch

Brightside Media

Sentiment dipped on last call

$3.2k
Healthy

Vista Labs

Renewal approaching, all green

$12k

Live client profile

Every signal for one client, on one timeline.

Emails, calls, tickets, promises, and risks, folded into a single profile with a health score you can explain. Click any number and the evidence is right there.

app.retainlayer.com / clients / vireo-studio

Vireo Studio

Professional services · owner: Marcus

At risk · 34
Broken commitment: "full update by end of week"
7-week silence on an open question
8 questions asked, unanswered
app.retainlayer.com / scorecard
Accounts at-risk 7
Revenue at risk $58k
Overdue promises 12
Avg first response 6.1h
Promises kept 82%

Retention scorecard

Your weekly numbers, filled in for you.

Leading indicators for the whole book, each with an owner and a goal. The exact slot your leadership meeting already has, computed from the stream instead of from memory.

Real accounts · names and details changed

A client was quietly leaving. The signs were all in the inbox.

Three real relationships, de-identified. Different businesses, the same quiet death — a promise that slipped, a question that went unanswered, an exit nobody managed. Nobody meant any harm. The relationship was just dying where no leader was looking. Here is what RetainLayer saw in each.

Client thread
Client → Team Apr 9

Can you add our new hire to the site? Headshot and bio attached.

Team → Client Apr 9

All set — they're live on the team page now.

Client → Team Apr 14

I don't see them, and the title still shows the old one.

Team → Client Apr 15

Reopening — looks like the change never actually published.

Client → Team Apr 22

That's twice now something was marked done that wasn't. This is our public face.

A real client conversation, de-identified · a deliverable marked live that never shipped

What RetainLayer saw Critical · 31/100
$5,200 monthly revenue at risk
  • Marked done, never shipped

    "All set" on a change that never went live. A verified-live check would have caught it instantly.

  • A pattern, not a one-off

    Two reopens on the same deliverable — status reported against intent, not the live result.

  • High-stakes, public surface

    The error sat on a public-facing, credibility-critical page, where a mistake is expensive.

  • Senior contact re-flagging

    The client's most senior person keeps catching the misses — the worst possible reviewer.

Recommended next step

Tie every "done" to a verified-live check. Name one owner, and have leadership close the loop with the principal directly.

Each of these de-identified relationships ships inside your trial, already analyzed, so you can see how RetainLayer thinks before you connect a single inbox.

Step in early, or read the email

What happened, and what would have happened.

Same relationship, same ten weeks. The only difference is whether anyone could see it slipping.

Without RetainLayer

healthy churned too late no signals · no flags Cancellation

Ten weeks of decline in silence. The first thing anyone acted on was the cancellation. The frustration, the broken promise, and the unanswered questions never met until it was too late.

With RetainLayer

healthy churned step in anywhere in here you step in retained
1 · signal 2 · commitment 3 · warning 4 · red flag

RetainLayer escalates from the first soft signal to a red flag, so you can step in at the earliest point that fits the account instead of waiting for the cancellation.

5–7%

of revenue lost to churn each year, industry average

Weeks early

you can see a slip before the cancellation

$48k

a single mid-size retainer, per year (illustrative)

1 save

covers the platform for a year

The math

Save one client. It pays for a year.

A mid-size retainer runs thousands a month. Lose it for a year and that is tens of thousands gone, plus the replacement cost of winning a new client to fill the hole. RetainLayer costs a fraction of a single account, and it watches all of them.

  • Protects revenue you already earned.
  • Pays back on the first catch, not month twelve.
$0.6k
RetainLayer
per month
$48k
one saved retainer
per year

illustrative. swap in your own average retainer and the gap only grows.

Catch the slip

See at-risk accounts weeks before the cancellation, with the reason and the dollars.

Make the save

Get the timeline, the owner, and the recommended move while the account is still recoverable.

Compound it

Every protected retainer is recurring revenue that keeps paying, quarter after quarter.

Your weekly number

The signal rolls up to the number you run on.

All of it folds into one live readout for leadership. Read it plainly, or in the language of your operating system. See the EOS view →

Net revenue retention

91%

goal ≥ 100% · trending down

4 drivers slipping

Built to be trusted with your inbox

Read-only access

We read what is already there. We never send or change anything.

Nothing client-facing

Insights are internal and leadership-only. Your clients never hear from it.

Encrypted + isolated

Your data is encrypted and scoped to your workspace alone.

Your data stays yours

Disconnect anytime and your synced data is purged.

Questions

Answers before you connect a thing.

Is my client data safe?

Yes. Access is read-only and encrypted, scoped to your workspace alone, and every insight is leadership-only. Data is never shared across organizations.

Will it email or contact my clients?

Never. RetainLayer is internal-only — it reads your existing conversations and surfaces risk to your team. Nothing it does is client-facing.

How long does it take to set up?

Minutes. Start on realistic demo data to see exactly how it thinks, then connect your own tools whenever you're ready.

Which tools does it work with?

The places client conversations already happen — Gmail and Google Workspace, Freshdesk, Basecamp, and meeting notes — unified onto one timeline per client.

Do we have to change how the team works?

No new busywork. RetainLayer reads what your team already sends and receives; nobody has to log anything or fill out another tool.

What does it cost?

It is free to explore on demo data. You only pay once you connect your own tools — and you can disconnect anytime, which purges your synced data.

Light up the accounts pulling away.

Create your workspace and watch your book come alive in minutes.

No credit card · free on demo data · read-only when you connect · your data stays yours